Korey — Founder, Strategic Workflows

Korey Wubbena — Founder & Principal

25 years on the operations side. Now I build the infrastructure that runs it.

I spent 25 years in operations — running processes, eliminating waste, and applying Lean and Six Sigma to whatever needed fixing — before modern AI made it possible to build real operations infrastructure for businesses that aren’t enterprise-sized.

What I build now is what I wish more businesses could have afforded 20 years ago: real operations systems, designed by someone who actually understands how operations work, delivered in days instead of quarters.

Most automation vendors are software people who learned enough about business to sell to it. I’m an operations person who learned to build. The difference shows up in every system.

Every automation I build follows the same principle that runs every well-managed operation: identify the waste, design the system to eliminate it, test before launch, measure after. That’s the entire methodology.

I work with a limited number of business owners at a time as their Automation Partner — one new automation built every week, working through their priority list together. No retainers locked behind contracts. No off-the-shelf packages. Just custom-built systems for the specific problems your business actually has.

If your business is running you instead of the other way around, we should talk. Thirty minutes, no pitch deck, a real conversation about the biggest operational headache in your business.

Our Approach

Why I'm different

Engineered, not assembled

Most automation vendors stitch together off-the-shelf tools and hope it works. I engineer each automation as a complete system — built on a stack tested across hundreds of deployments.

25 years of operations experience

Lean and Six Sigma applied across operations for two and a half decades before AI came along. That experience shapes every automation I build.

Tested before launch

Every automation goes through quality testing before it touches your business. Edge cases mapped, failure modes handled, real-world scenarios run through. Rare discipline in this category.

A real working partnership

You’re not buying a product and walking away. As your Automation Partner, I’m in your business every week — finding what’s wasting time, building the fix, then moving to the next problem. Different category entirely.

What Drives Us

Core principles

01

Simple beats clever

Complex systems break. I build simple, robust infrastructure that integrates seamlessly with how you already work. Clever is fragile. Simple is durable.

02

Speed with discipline

Free first builds typically go live in 5 business days. Speed comes from having built this before — not from cutting corners. Every build goes through testing before handoff.

03

Results over technology

Success measured by one metric: does it work? No vanity features, no unnecessary complexity — just systems that eliminate the specific operational failures you hired us to solve.

Thirty minutes. One headache. One automation built free.

Bring me your biggest operational headache. I’ll show you exactly how I’d automate it — and if we’re a fit, I build it for you free.

Get My Free Automation

No pitch deck. No fake urgency. Just a real conversation.